Mobidiag is a Finnish based Molecular Diagnostics company, focusing in multiple syndromic areas.
Mobidiag partnered with YouMed to launch commercial operations in the UK. YouMed has developed a strong working relationship with Mobidiag over the last five years, being instrumental in establishing the UK operation and continuing to support its growth to the multi-million-pound sustainable business it is today.
YouMed were responsible for setting up the first routine clinical sites and generating local reference sites, in addition to organising the UK infrastructure including interviews of employees, setting up buildings and working with Mobidiag colleagues to ensure all legal requirements were complied with.
“As a new Company in the UK, we started with limited resources and looked to YouMed as a cost-effective way to enter the market. They have been excellent in helping us gain traction and helping us around some restrictive purchasing processes in the NHS. Our growth owes much to the commitment of YouMed and Chris Brain in particular.”
US based T2 Biosystems, is an emerging leader in the field of in vitro diagnostics, with a focus on developing diagnostic tools for blood stream infections and in particular Sepsis.
As a growing business T2 Biosystems had limited resources to enter the UK market in a cost-effective manner. YouMed was responsible for launching the product commercially, generating new commercial partners, identifying trial sites and generating applications for UK based grants.
The T2 platform is now in clinical use in multiple world renowned centres across the UK.
“Chris was an excellent resource for us in connecting with the microbiology community in the UK to generate sales activity. He is very knowledgeable of the infectious disease market in the UK, and has great relationships with all the key decision makers in all the various trusts. A great asset to any company trying to enter this market”
Global medical device company Wright Medical, focuses on Extremities and Biologic surgical solutions.
YouMed was engaged to support the Wright medical commercial team, being responsible for a dedicated territory for the lower extremity business. During this partnership, YouMed successfully introduced the products to several key sites and established strong relationships with customers.
YouMed has developed a number of relationships with KOLs in the field of minimally invasive surgery and ankle arthroplasty amongst other areas.
Sight Diagnostics is an Israeli based med tech developer of a high-performance point of care Full Blood count analyser.
Sight diagnostics were keen to use the UK as a test bed for commercially launching the system and appointed YouMed as their first commercial partner.
YouMed undertook all launch activities initially, commercially critical activities such as establishing relationships with key sites, setting up reference sites, routine clinical users for the systems, engaging with regulatory bodies and employing the direct team.
“I wanted to take a few moments to recognise some great successes and milestones that you have delivered to the business during your time here, and essentially delivered on your promise to provide Sight with developing a self-sufficient business.
These outstanding achievements are:
-Delivering our first global clinically live customer
-Creating a partnership with a leading Pharmacy to drive sales even in Covid
-Developing our CRO program for us to take forward
-Helping Sight build its UK organisation”
Leading UK orthopaedic distributor Edoog Healthcare Solutions sources innovative solutions to address the needs of patients and their healthcare provider.
YouMed was responsible for a dedicated territory for their Paediatric orthopaedic product ranges, developing the market, engaging with key sites as well as managing distribution and supply.
“We see the agent model as a win win scenario for the UK market, especially when looking to establish a foothold for new medical device manufacturers. Chris Brain at YouMed has assisted us in building our business across multiple areas of the medical device market through his excellent relationships and industry knowledge.”
ProciseDx offers a revolutionary solution to gastroenterologists, giving them lab quality diagnosis in minutes and enabling them to quickly make the right decisions for their patient.
A US based company with no UK commercial employees, YouMed were hired to engage with key clinical sites and Key Opinion Leaders to assist in the generation of UK clinical data. This UK engagement was beneficial when setting up commercial operations with a third party distributor.
ProciseDX are now on their way to commercial success in the UK.
“It has been a great pleasure working with YouMed Ltd over the last 6 months. Being in a startup mode company, what you are expecting from a partner like YouMed are:
1-A focus in the project defined in order to respect objective, timeline and budget
2-A partner able to openly share feedback and being able to provide a real snapshot of the reality
3-An available partner willing to adapt his speed to your as well as the change in direction
Working with YouMed and Chris enabled us to reach all of the above points and work on a very smooth transition when we were ready to transfer our commercial activity to our distributor in the country.
In 2 words, great collaboration.”
Headquartered in the BioHub Innovation Centre at the University of Birmingham, UK based Linear Diagnostics offers a unique, rapid Point of Care solution for the testing of sexually transmitted infections and other infectious diseases.
Linear Diagnostics is a pre launch diagnostic company with diagnostically unique IP.
As a key consultant team to the Board, YouMed was employed to assist in the commercial development phase. Activities undertaken included market analysis, product development, fundraising, Quality Management System generation and regulatory engagement, to name but a few.
An Israeli based sepsis (blood stream infection) diagnostic company keen for full commercial launch in the UK, wanted to assess the market, engage with key sites and opinion leaders.
YouMed were tasked with the commercial engagement of reference sites and associated clinicians, establishment of trial sites and generation of clinical algorithms for application of the diagnostic system.
Trial sites were successful as they were identified and engaged in the correct manner. Commercial and Healthcare Economic data was generated, clinical data is in the process of publication.
A US based orthopaedic sports medicine company with a unique soft tissue fixation device.
Prior to YouMed working with this company, no European clinical or commercial data had been generated using the device. YouMed engaged with several internationally renowned Key Opinion Leaders in the UK where the system was trialled on multiple patients and market feedback was generated from key sites enabling the development of a route to market plan for successful commercial launch.
A European orthopaedic implant manufacturer with significant sales in multiple EU5 countries but no sales in the UK tasked YouMed with commercial launch.
We established a commercial infrastructure including third party warehousing, customer support, engagement with regulatory bodies and all other activities necessary to support a UK launch.
Commercial sales agents (commission only) were employed to handle customer facing promotion of the products and the product was successfully established in the UK market.
“YouMed is the perfect partner for organisations seeking a business development partner to introduce their product to the UK marketplace. I have worked with Chris on a number of key projects now and we have always delivered success.”